The finalists in the Jamaica Cultural Development Commission’s (JCDC), Jamaica Gospel Song Competition on April 1 benefitted from a Developmental Workshop which covered information regarding the Jamaican music industry, intellectual property and copyright and media relations.

The all-day development seminar was held at the Commission’s Head Office in Kingston. In addition to the information shared at the workshop, the finalists also signed their performance and recording agreements with the JCDC ahead of entering the studios to record their original entry song, promotional appearances and the national finals.

Tawjna Williams of Almonds Productions in explaining the fabric of the music industry told the finalists that becoming an artist is becoming an entrepreneur which requires ongoing investment and development. She added that if they are serious about music as a business then they must make serious investments in training and sustaining their voices which is the tool of their trade.

The other presenters included Entertainment Consultant and Attorney at law, Ewan Simpson who introduced the finalists to intellectual copyright, trademarks, and patents, which he noted is important for their development in the music industry. JCDC’s Director of Marketing and Public Relations, Stephen Davidson highlighted the importance of developing and maintaining a healthy relationship with the media adding that the finalists now have a personal brand to develop and sustain.
 
Clarendon finalist, Chavan Nelson said he was grateful to the JCDC for the opportunity to participate in the workshop which has allowed him to garner a wealth of knowledge about the music industry. “The presentations have challenged and inspired me to know the value of my talent and to remain true to who I am.” he added.