Heineken River Sundays Gives Back, September 5, 2010, Braes River

Heineken River Sundays, St Elizabeth’s number one monthly party has decided to take patrons back to school this month. The event which is held at Grossman River in Braes River every first Sunday has prided itself over the last six months on bringing positive entertainment to the masses and the promoters plan to make this Sunday’s instalment bigger and better. Every month is a new theme and every month there is added niceness for the patrons who travel from as far as St James and Kingston to enjoy music by the riverside.

As was promised part proceeds from Heineken River Sundays will go towards community development and the promoters have decided to use some proceeds from past events to purchase schools supplies for needy students from the community. Danger Zone Music Group, Frassman Entertainment and Nuwave Entertainment will also make a significant cash donation to one of the schools in the area which is in need.

Ronny ‘Frassman’ White of Frassman Promotions explains the logic behind this decision: “The community has helped to make Heineken River Sundays the number one event in St Elizabeth every month. When we started the event we did it with the aim of helping to rebuild the economy of Braes River and surrounding areas and this donation is apart of that commitment”.

CEO of Danger Zone Music Group Delmar ‘Della Danger’ Drummond says the event will continue to aid in the development of the community: “Everybody is talking about Heineken River Sundays. Every month this area is covered with patrons and vendors. There are many people who make a living from this event alone and we want to continue to expand the event so next year we can make bigger donations to schools in the area and buy more books and other stationary for the needy children going back to school.

This Sunday’s Heineken River Sundays is dubbed the ‘Back to School Edition’ and will see a party for adults beginning at 7pm. This month will see Coppershot, Danger Zone, Mega Watt and Black Love providing the entertainment. Drummond’s Catering will be cooking up some of St Elizabeth’s and Jamaica’s finest dishes such as pork, chicken, fish and various vegetarian specials.

This staging of Heineken River Sundays is destined to be another success. The admission is free, it’s a Heineken event so you should be 18 and older to drink, drink responsibly. Sunday September 5 is a date not to be missed when once again St Elizabeth will come alive.