IRIE Jamboree Pre-Event Festivities To Air On Stations Across The USA, August 30, 2008

With less than one day left before what promises to be a historic Irie Jamboree celebration in New York, organizers of the festival, dubbed north America’s premier reggae festival announced today that pre-event activities, will air live today on six stations across the USA including Urban HOT 105 FM in South Florida with host Tanto Irie; Irie Jam Radio, 93.5 FM (New York, Connecticut and New Jersey with the Irie Generation Team); WPSC, (New Jersey with Garfield and Mikey G); WAVZ, 1170 AM, (South Florida with Mikey B); WGFS 1430 AM, Atlanta with and 104.7 FM in North and Central Florida.

“This is just another bold step we have taken to inform, educated and entertain our Caribbean brothers and sisters in the Diaspora about the festival this year” Anthony Turner, publicist for the event disclosed.

“The entire tri-state area is buzzing with excitement in anticipation of the event and we just want to shear that experience with the rest of the world” he disclosed.  

The festival, slated for tomorrow, Labor Day, Sunday, August 31, 2008 is expected to be a media feeding frenzy for international music press, with journalists coming from Japan, Europe, Canada, South America, the Caribbean, and all across North America.

As usual, the event will be a lot more than a concert as Roy Wilkins Park in Queens, New York will be transformed into an explosion of Caribbean cultures as cuisine, fashion, reggae wear, music products, beverage, books, magazines, flags and other assorted Caribbean paraphernalia will be on display and on sale.

A unique feature of this year’s festival is that the entire event will be a tribute to all Caribbean athletes who competed at the Summer Olympic Games in Beijing, China. A special Usain Bolt tent will be established back stage and it will be appropriately dressed in Jamaican colors and used as one of the VIP suites. This effort of setting up the Usain Bolt tent will be supported by Digicel, one of the lead sponsors for Irie Jamboree. This follows on the close relationships between Usain, Digicel and Irie Jam Radio at the Reebok Classics in late May when Usain first created pandemonium by smashing Asafa Powell’s sprint record to become a contender for the title of the fastest man on earth. The organizers will also work with sponsors Western Union, Pay-o-matic and Grace Kennedy to decorate the “Veronica Campbell-Brown” Media Tent which will honor her at the event.

Some of the big acts on this year’s Irie Jamboree festival are Mavado, Yellow Man and Beenie Man, both competing for the real title of “King of the Dancehall” along with Sizzla Kalonji. Alison Hinds, Taurus Riley, Coco Tea, Elephant Man, Serani, Bugle, Little Hero, Admiral Bailey, Tanya Mullings from Canada, Elvis D and many more.