Jamaica can leverage the “Suds Summit” by ….

The much anticipated spud summit have  occurred without much perceived movement in further human understanding.

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Well, the only foreign influence planned was a tall mug of Red Stripe beer. Although advertised as such, the professor decided to go with Samuel Adams, from the  local New England brewery instead.  This just added to a tough week as the

Roaming Gnome is off to Hawaii instead of Jamaica for his  travel adventure!.

Speaking like a true teetotaler (me no drink) , – bitters suds may actually reduce brain function. However, how can we turn these lemons into lemonade?

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Red Stripe beer presence could have broken the Whitehouse rule set in the sixties by President Lyndon Johnson of not allowing foreign beer.

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The marketing impulse in me could not resist thinking of the possibility.  When you get so much free press, you need to capitalize.

I actually detest (yes that strong) the  last Red Stripe  commercial I saw on ESPN that emphasized the bottle.  I thought it was all about the content,not the ugliness of the bottle.

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Is this a means of upgrading the commercial now that the world is aware of Red Stripe?

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Red Stripe that close to  the World Stage

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What are the other possible leverage points that are now possible because of this summit?

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Here are a few that gush from my fertile brain cells for what they are worth.

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Combine the clicking of the mugs with a Jamaica , No problem ad, with Bob Marley singing, “Let’s get together, and feel alright”.

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Send officer Crowley a six pack gift of Red Stripe and create a photo op as he receives this gift .

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Offer both Prof. Gates and officer Crowley a week-end trip to Jamaica to have a follow up dialog.

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Offer President Obama a get away trip where he can meet with key congressional leaders to hammer out a health care bill.

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License our “Out of Many, One People” motto to Cambridge to help promote  a harmonious community.

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Create a free Iphone App for Red Stripe to promote Jamaica.

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What’s your idea on how we can leverage this meeting?