As today’s traveler seeks to immerse in the local culture, they want to connect with locals and discover a feeling of self-fulfillment through micro-moments they experience in a new destination. This summer, the Jamaica Tourist Board (JTB) launched its Join Me in Jamaica digital video campaign to connect travelers to the people of Jamaica and showcase the authentic experiences the island offers.
To further promote the authentic experiences in Jamaica, the JTB is inviting consumers to explore the sights, sounds and flavors of the beautiful island, through a one-month long promotion where travelers can enter to win a specially-curated Join Me in Jamaica vacation.
The Join Me in Jamaica campaign is a series of 90-second videos featuring local celebrities and friends of Jamaica sharing unique stories about their profession, love of their homeland and what makes it a great place to visit. Each video was created using the unscripted responses as narrative and accompanied by the spectacular visuals related to their natural surroundings.
- Two Sisters and a Meal, Michelle and Suzanne Rousseau, restaurateurs, caterers, and authors
- Konshens, Jamaican dancehall recording artist
- Tessanne Chin, Jamaican recording artist and winner of NBC’s Season 5 The Voice
- Puddin Man, Edgar Wallace, owner of Just Coool Pudding
- Executive Chef Maginley of Round Hill Resort and Villas
- Ras Natango Gallery & Garden, Jamaican artist
- Alton Bedward, Blue Mountain Coffee expert, Craighton Coffee Estate
- Bruce Croxon, entrepreneur and philanthropist
The Join Me in Jamaica experience includes two nights in Kingston for a tour of Craighton Coffee Estate in the Blue Mountains, a stop at Just Coool to have pudding with Puddin’ Man, then two nights in Montego Bay at Round Hill for a special tasting dinner with Chef Maginley and a visit to the Ras Natango Gallery.
One winner will be selected from the U.S. and one from Canada. Enter to win by August 17th atwww.joinmeinjamaica.com. No Purchase Necessary. Void where prohibited. Open to legal residents 18 and over from the 48 Contiguous United States (including DC) and Canada (excluding Quebec). Restrictions apply. Visit www.JoinMeInJamaica.com/#rules for official rules and complete details.
Join the conversation by using the hashtag #JoinMeinJamaica.
About Jamaica Tourist Board
The Jamaica Tourist Board (JTB), founded in 1955, is Jamaica’s national tourism agency based in the capital city of Kingston. JTB offices are also located in Montego Bay, Miami, Toronto and London. Representative offices are located in Berlin, Barcelona, Rome, Amsterdam and Mumbai.
TripAdvisor® ranked Jamaica as the #1 Caribbean Destination and #14 Best Destination in the World in 2018. Also this year, the International Council of the Pacific Area Travel Writers Association (PATWA) named Jamaica the Best Destination for Adventure Tourism and TravAlliance Media named the JTB the Best Tourism Board Overall. Additionally, the JTB has been declared the Caribbean’s Leading Tourist Board by the World Travel Awards (WTA) for eleven consecutive years between 2006 and 2017. In 2017, Jamaica also earned the WTA’s award for the Caribbean’s Leading Wedding Destination and the Caribbean’s Leading Cruise Destination. Jamaica is home to some of the world’s best accommodations, attractions and service providers that have won several awards throughout the years.
For details on upcoming special events, attractions and accommodations in Jamaica go to the JTB’s Web site at www.visitjamaica.com or call the Jamaica Tourist Board at 1-800-JAMAICA (1-800-526-2422). Follow the JTB onFacebook, Twitter, Instagram, Pinterest and YouTube. View the JTB blog at www.islandbuzzjamaica.com.
