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Jamaica Officials Meet With Major Tour Operators In France 2
Above: (L-R) Sarah Lherbier, Managing Director, Indigo Consulting, Pierre-Eric Remoleux, President, Indigo Unlimited, Donovan White, Jamaica’s Director of Tourism, Olivier Kervella, President of NG Travel, the Hon. Edmund Bartlett, Jamaica’s Minister of Tourism, Alexia Nicolas, Partnership Officer of NG Travel, and Gregory Shervington, Jamaica Tourist Board’s Regional Director for Continental Europe.

Jamaica Officials Meet With Major Tour Operators In France

As part of Jamaica’s goal of generating greater global awareness and increasing visitor arrivals, the Hon. Edmund Bartlett, Minister of Tourism and Donovan White, Director of Tourism, were in Paris last week to meet with France’s major tour operators.

Jamaica Officials Meet With Major Tour Operators In France
Above: (L-R) Pierre-Eric Remoleux, President, Indigo Unlimited, Madalina Ancutoiu, Media Partnership Manager, Promovacances, the Hon. Edmund Bartlett, Jamaica’s Minister of Tourism, and Donovan White, Jamaica’s Director of Tourism

On the agenda was a meeting with Promovacances, France’s second largest tour operator which rolled out a Jamaica programme earlier this year. Through their online and marketing campaigns promoting travel to Jamaica, they are looking to increase their bookings to Jamaica by 20% by 2021. Promovacances is the flagship brand of Karavel Group, the leading French online travel agency, receiving over four million unique monthly visitors. In addition, they operate over 100 travel agencies with 450 travel agents throughout France.

The Jamaica delegation also met with Olivier Kervella, President of NG Travel, which offers a wide selection of packages to nearly 30 destinations for travellers seeking quality and genuine cultural experience. NG Travel is currently marketing Jamaica in France through two of their brands, Directours.com and KappaClub.

Additionally, Maureen Lachant, Business Development Manager from Les Maisons du Voyage, an upscale tour operator offering tailor-made and cultural stays, met with Minister Bartlett and Director White. Part of Groupe Figaro, Les Maisons du Voyage provides tour operator services to approximately 140,000 customers per year with an average price point of € 2,500 per person.

Jamaica Officials Meet With Major Tour Operators In France 2
Above: (L-R) Sarah Lherbier, Managing Director, Indigo Consulting, Pierre-Eric Remoleux, President, Indigo Unlimited, Donovan White, Jamaica’s Director of Tourism, Olivier Kervella, President of NG Travel, the Hon. Edmund Bartlett, Jamaica’s Minister of Tourism, Alexia Nicolas, Partnership Officer of NG Travel, and Gregory Shervington, Jamaica Tourist Board’s Regional Director for Continental Europe.

 

Jamaica Officials Meet With Major Tour Operators In France 3
Above: Maureen Lachant, Business Development Manager from Les Maisons du Voyage (centre) viewing the current Jamaica campaign on the Les Maisons du Voyage website with The Hon. Edmund Bartlett, Jamaica’s Minister of Tourism (left) and Donovan White, Jamaica’s Director of Tourism (right).

Meetings were arranged by Indigo Unlimited, the Representative Agency for the Jamaica Tourist Board in France, under the direction of Gregory Shervington, Jamaica Tourist Board’s Regional Director for Continental Europe.

For more information on Jamaica’s growth, please visit www.jtbonline.org.

 

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Written by Staff Writer