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The Entertainment Industry Is Now The Focus For Jampro/Cbos Business Opportunity Workshop – Tuesday, March 14th 2006, Jamaica

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The spotlight turns to members of the entertainment industry for the next business briefing by the Caribbean Business Opportunities Services (CBOS) on Tuesday, March 14.

The briefing which is to be held at JAMPRO from 9:00 am to 11:00 am, is targeting promoters of events, entertainment management companies; theatre and music producers, who would be engaged in the planning and execution of cultural and entertainment events. Another briefing will be held to reach members of the wider entertainment industry who may be engaged in events.

CBOS, a Jamaica Promotions Corporations (JAMPRO) initiative supported by the Jamaica Chamber of Commerce, the Jamaica Business Development Centre, and Jamaica Cricket 2007, geared to prepare members of targeted industries to maximise the opportunities from the ICC Cricket World Cup 2007 being held in the region next year.

The briefing is the latest in the series of development workshops being held by JAMPRO through CBOS under the theme: “Maximising Business Opportunities from Major Projects and Events”. CBOS is designed to assist regional businesses including entities in the creative industries, to make business connections through its web-based system which boasts a buyers/suppliers directory; automatic matching between businesses regionally and internationally provide alerts to companies registered on its site about opportunities. CBOS also facilitates business development via newsletters and workshops targeting specific sectors.

Arlene Martin, Project Manager for CBOS disclosed that the creative industries is one of the targeted sectors under Jamaica’s Legacy Programme and its Vision 2012 strategy which are aiming to leverage the ICC Cricket World Cup 2007 for sustainable development.

“The workshop is really a working meeting geared at providing information on planning creative events and developing creative products for theCricket World Cup 2007 and for future events staged in the region”.

Over 100,000 persons are expected to visit the region for the event and a further 2 billion persons worldwide are expected to view the events via the media.

Del Crooks,” Film Commissioner, JAMPRO noted that “major events such as CWC 07 hold a myriad of possibilities for the creative industries”.

“Entertainment and our creative industries is an important part of hosting major sporting and cultural events. Visitors to the island will be looking for cultural immersion through our music, dance, art, fashion and other creative forms. It means, therefore, that we have to prepare ourselves to give them that unforgettable Jamaican cultural experience by using our creativity to develop high impact events and products which visitors will want take back with them to their countries,” Mr. Crooks notes.

“This event is a unique opportunity to expose our creativity on the world stage and generate economic spin-offs for the country. JAMPRO and CBOS will collaborate in working with the creative industries to ensure that we maximize the benefits from the exposure” Mrs. Crooks pointed out.



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