Lasco Financial Services cheque presentation to Miss Jamaica Festival Queen Outreach Project

Lasco Financial Services continues to provide strong support to the JCDC Festival Queen Outreach Project. The company recently donated one hundred and fifty thousand dollars ($150,000.00) to the 2012 Festival Queen, Miss Kemesha Kelly’s Youth Empowerment Programme, SWAG: “Something Worthwhile A Gwaan” project.  The handing over ceremony was held recently at the JCDC Head Office in Kingston.

According to Ms. Nordel Leach, Operation and Marketing Manager, “Lasco Financial Services endorses community relations and this is one of the tangible ways of giving back to the Jamaican society and to those who support our remittance service.  Lasco Financial Services sees this as a worthwhile project and one that is well organized and will bring hope to the young people in that community. The company is happy to partner with the JCDC through the Miss Jamaica Festival Queen Competition to assist with the Outreach Project.”

In receiving the donation for her outreach project, Kemesha Kelly, Miss Jamaica Festival Queen 2012, thanked Lasco Financial Services and stated that this will go a far way in bringing hope to some young and talented people in St. Ann.  According to Kelly, “When I speak to the youths daily they say “Nutt’n nah gwaan?” In recognizing the challenges that they face, I wanted to give them opportunities for positive change so I designed a programme called “Somn Worthwhile a Gwaan-The Swag Initiative”.

The SWAG project is expected to bring unprecedented information to increase the knowledge and opportunities of unattached youth in the parish of St. Ann. Approximately 30 young men and women are expected to be impacted in areas of capacity-building and education, skills training, and certification arts and culture along with personal development, soft skills and healthy lifestyle practices.

The Jamaica Cultural Development Commission (JCDC) Miss Jamaica Festival Queen Competition encourages the contestants to continue the spirit of voluntarism.  This is achieved annually through involvement in community development. The competition also encourages the development of cultural awareness, talent and creativity in some of Jamaica’s most beautiful women between the ages of eighteen and twenty five
(18-25) years. It is the premier forum for intelligent, culturally aware and poised young ladies seeking a platform for their contribution to nation building and to be selected as local and international ambassadors for Jamaica.