Right in time for the Spring/Summer of love, Jamaican pop/reggae singer Naomi Cowan is back with a new video for the song “Holiday” after the release of her StarGirl mixtape with Major Lazer last year. Produced by Crate Classics and Tessellated, the upbeat, melodic and infectious track is the auditory version of a love so dynamic it feels like a holiday.
Watch video here: https://youtu.be/cwxiIOiUQdE
Filmed in Brooklyn, NY, directed by Yoram Savion (Apple, Red Bull, Sundance Film Festival, Adidas) and styled by Anya Swapp & Courtney Blackwell, the video shows a woman in the city, happily in love with life while adorned in fashion forward colorful looks that embody her Caribbean heritage, with a splash of 90s dancehall flavor and feminine barbie vibes. “Naomi and I agreed we wanted an uplifting and natural feel to the video,” says Savion, “so we conceptualized the whole story to take place within a couple blocks of the same BedStuy neighborhood. We of course wanted to show Naomi’s style, and energy and roller skate skills!”
“Personally the song is a reflection of the kind of love & romance I want to see manifested in my life,” says Naomi Cowan. I feel like I see so many people get together because it ‘makes sense’ on paper – but in spirit there’s no authenticity, no vibrancy or joy. Unconditional love does take a lot of work, time & patience – I feel like there should always be a magical, ethereal, pure energy to it that you and your partner can return to when times get tough. So when I heard the beat, I kinda imagined disappearing into a different dimension with someone. You know when you spend time with someone and the time passes so quickly because y’all are so into each other? Yea, it’s a Holiday,” she concludes.
“Holiday” follows previously released singles, “Lucky Me” and “Energy” (Izzy Beats- Koffee “Toast”), Santa Claus Do You Ever Come to the Ghetto? Along with a series of visualizers that tell the story of the StarGirl Mixtape. Naomi has more music in store this year and recently recorded a duet with reggae legend Shaggy! She recently performed for TD Bank’s TD Music at Union Station and at the Cali Vibes Music Festival.
About Naomi Cowan
The daughter of reggae greats Carlene Davis and Tommy Cowan and has been taking the industry by storm with a “genreless” sound of her own. Her breakthrough single “Paradise Plum” has now become her alias/nickname to fans & supporters everywhere.
On the press front, Naomi has been featured in The New York Times, Breakfast Club, Essence, LA Weekly, FADER, Nylon, V Magazine, Flaunt, The Root, NY Daily News, Brooklyn Vegan and more.
On the performance front, Naomi has graced stages in her hometown of Jamaica, as well as America, Sweden, Canada, Switzerland, Cayman Islands, St Kitts & Nevis, Trinidad, Belgium, London and more at events such as The Jamaica Rum Festival, Strictly The Best Live in Montego Bay, Reggae Sumfest, Boomtown Festival, Upsalla Reggae Festival, City Splash London, Tmrw Tday Festival, Taste of Tennis and Angela Yee Day.
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