Alliance Saddles To The Big Apple – New York Launch For Jamaica’s Biggest Celebrity Chartiy Show On August 20th

New York, NY, July 19, 2006: The Five Star General, Rodney “Bounty Killer” Price is saddling his troops to the East coast of the U.S. for the Saddle to the East New York Launch Party on Sunday, August 20th at the Wild Palm Nightclub in the Bronx. In collaboration with U.S. based non-profit organization Upliftment Jamaica, the ‘Poor People’s Governor’ is riding out to the Big Apple with his Alliance comrades Wayne Marshall , Mavado , Idonia, and Marlon Binns , to raise funds for Upliftment’s education and health initiatives in Jamaica’s impoverished parish of St. Thomas.

Bounty Killer, in association with Upliftment, is reviving his signature celebrity charity concert Saddle to the East, after a five-year hiatus, at the Goodyear Oval in St. Thomas on August 26th . The show features an all-star line up of the biggest and best of Dancehall, Reggae, and Hip Hop entertainers including Elephant Man , Capleton , Vybz Kartel, Remy Ma , Wayne Wonder , Bling Dawg, Busy Signal , Ce’Cile , Leftside & Esco, Bushman , and many, many more. Saddle to the East 2006’s proceeds will benefit Upliftment.

Promoted by Bounty Killer’s Alliance Promotions and New York’s Platinum Entertainment, and sponsored by New York’s leading Hip Hop and Reggae radio stations including Hot 97, Link Up, Irie Jam, Royal Radio, Hype Radio, and Waah Gwan Radio, the Launch Party is an opportunity for U.S. fans to get a taste of Saddle to the East and to support Upliftment’s initiatives, which include improving academic training and structure, furnishing teaching materials and supplies, and re-building playgrounds in St. Thomas’s under-funded schools.

” “We have always looked to Bounty not only for his ground breaking work in helping to bring reggae music to mainstream, but also the work that he has done with Upliftment Jamaica and other charity organizations ,” states Marcus of Platinum Entertainment. Marcus and Platinum Kidz will be spinning alongside First Class Sound at the launch.

“It’s good to see that Bounty is always willing to help out the less fortunate when ever he can,” he adds. “I think that if we all followed the in the foot steps of Bounty and did our little part, Jamaica would be a better place for everyone.”

“It is a very good gesture on behalf of Killer to align the show with Gary Foster and Upliftment Jamaica,” states Alliance deejay Wayne Marshall. “We have always endorsed Upliftment and now it is great that we can have these events with them, to directly contribute to their cause.”

“New York needs to be ready, ’cause we’re saddled and ready to come and take it over,” laughs Marshall.

The Saddle to the East NY Launch Party will also feature a gate prize giveaway, compliments of Upliftment founder Gary Foster, Vice President of Hip Hop mogul Russell Simmon’s Rush Communications. One lucky patron will win an all-inclusive package for two to Saddle to the East on August 26 th in St. Thomas. The package includes accommodations at the renowned Pegasus Hotel in Kingston.

Tickets for the Saddle to the East NY Launch Party are $30 in advance, more at the door. For tickets or more information, contact Marcus of Platinum Entertainment at 917-679-7513.

Bounty Killer, whose given name is Rodney Price, has been dominating the dancehall scene since the 90’s with a unique rapid-fire delivery and hard-hitting tunes like “Coppershot,” “Poor People Fed Up,” and “Look Into My Eyes.” His 1996 album My Xperience spent 6 months at the top of the Billboard Reggae Chart and 2 months on the Billboard Top Albums Chart. In 2001, he reached number 5 on Billboard Top 200 with “Hey Baby” which he recorded with rock/punk band No Doubt. He initiated Saddle to the East in 1999 in an effort to rally the entertainment sector to give back to the community. Originally held during Christmas season, the moderately priced show gives less fortunate populations the opportunity to see the biggest and best names in Jamaican music, while the proceeds are donated to schools and charities in the country’s inner-city communities.

Upliftment Jamaica is a U.S. non-profit organization with a base in the rural community of White Horses in St. Thomas, Jamaica. Founded in 1999 by Gary Foster and three childhood friends—Nigel Paris, Clayton Balliston, Rainford Grant, and the late Kirk Green– UJ empowers children and adults throughout the island of Jamaica through annual and year-round programs in the areas of health, education, and workforce development. UJ operates a basic school, community technology center, a children’s library, and several athletic programs. For more information on Upliftment Jamaica, go to .

Raine Martin, RCJ Media
[email protected]