Rinkah Entertainment the producers of General Macbeth: Castle Pon De Sand launches an innovative awareness initiative to recognize individuals, professionals, businesses and organizations that love and embrace the Caribbean culture.

According to Karl Haughton, spokesperson for the I Love The Caribbean Movement, “Caribbeans are amongst the most creative and entrepreneurial people on the planet. Unfortunately, most people dont know this. Through the I Love The Caribbean Movement we hope to educate and entertain a new generation.”

Rinkah Entertainment has made its largest investment to date by financing General Macbeth: Castle Pon De Sand, sponsored by NCB Remittance Services, an agent of MoneyGram and one of Jamaica’s oldest and most respected financial institutions. Written by Nicole R. White, a young Caribbean writer, General Macbeth: Castle Pon De Sand is a key component of the I Love The Caribbean Movement.

The six city tour opens August 21, 2010 at the Toronto Centre For The Arts.

“Our investment in General Macbeth: Castle Pon De Sand, reaffirms our commitment to supporting Caribbean talent and entrepreneurs”, says Haughton.

The I Love The Caribbean Movement identifies individuals with exceptional talent and ideas (like Nicole R White) and invests in them. Successful candidates receive $500 one-time awards or $2,500 annual awards.