Get ready to dive deeply into the heart of Jamaica’s vibrant culture as Rum-Bar Jamaica unveils its blazing “100% Jamaican Campaign.” This patriotic campaign ignites the Dancehall scene with the fiery newcomer 450 and the iconic Vanessa Bling, celebrating the essence of Jamaica in style. With a recent rebrand that pays homage to the Jamaican Flag’s green, gold and black. Rum-Bar Jamaica’s Overproof Rum embodies unmatched craftsmanship, audacious spirit, versatility, and everything 100% Jamaican.
Feel the Beat of Jamaica with Rum-Bar Jamaica’s Overproof Rum
Rum-Bar Jamaica’s White Overproof Rum is more than just a drink; it’s a sensory journey into the heart and soul of the island. Crafted in a fierce 100% copper pot-still, this thrilling blend of three unaged rums delivers bold, high-ester flavours that epitomize the spirit of Jamaica, the birthplace of Dancehall.
A Rebrand Inspired by the Jamaican Flag
In a recent rebranding endeavour, Rum-Bar Jamaica has embraced a bold, clean look inspired by the Jamaican Flag’s iconic green, gold, and black. This revamped design isn’t just a makeover; it’s a powerful symbol of the brand’s unwavering commitment to being 100% Jamaican, inside and out. It’s a visual ode to Jamaican culture and a testament to the pride Rum-Bar Jamaica takes in representing the island.
Brought to You by Worthy Park Estate, Jamaica’s Single Estate Producer
Rum-Bar Jamaica is manufactured by Worthy Park Estate, the jewel of Jamaican rum production and the island’s only single estate producer. Every bottle is a testament to the estate’s rich heritage and commitment to authentic Jamaican craftsmanship.
Dancehall Meets Rum: A Match Made in Heaven
The “100% Jamaican Campaign” isn’t just about rum; it’s a celebration of the streets and the culture that defines them. Featuring 450 and Vanessa Bling, two artists who know how to turn up the heat, this campaign is a match made in Dancehall heaven. 450 brings versatility and electrifying style, while Vanessa Bling adds elegance and swagger. On the collaboration, 450 expressed, “It’s a pleasure being aligned with the brand. Rum-Bar Jamaica is always a vibe for me to flex with, excited to see what the future holds with the collaboration’
Tamika West, Marketing Manager at Rum-Bar Jamaica, Shares the Passion
Tamika West, Marketing Manager at Rum-Bar Jamaica, says, “We’re not just a brand; we’re a movement. Jamaicans stand out, wherever we are and in whatever we do, and the flavours of our Overproof Rum are a testament to the real Jamaican experience. This campaign puts our iconic culture front and centre, and our partnership with 450 and Vanessa Bling is set to turn up the heat.”
For More Information
For more information about Rum-Bar Jamaica and the electrifying “100% Jamaican Campaign,” visit worthyparkestate.com. Get ready to ignite your passion with Rum-Bar Jamaica’s Overproof Rum.
