Grammy Nominated group, Third World, will travel to New York to premiere their 23rd album, Patriots. Executive Produced by Third World Music Group and Co-produced by Dean Pond, the thirteen track album features collaborations with the late Gregory Isaacs, Marcia Griffiths, Tessanne Chin, Capleton, Stephen and Damian Marley, Toots Hibbert, Sly Dumbar, Robbie Shakespeare, Dean Frazier, Inner Circle, Mykal Rose, Jessica Yapp (on violin), Junior Reid, and Tarrus Riley.
With several promotional events scheduled, the band will kick-off the week-long promotions with an in-store signing and Meet and Greet at VP Records Retail Store in Queens, New York on Saturday, April 2, 2011 from 3pm-6pm. Third World Music Group and VP Records recently joined forces to distribute the hardcopy of the album, which is scheduled to hit stores on April 5, 2011. The pairing adds to the growing repertoire of major releases through the newly formed VP Associated Labels Group (VPAL) which includes physical distribution for the group as well as marketing services through VP’s label services.
On Monday, April 4, 2011, the band will perform live in studio at Sirius XM Radio in New York City. Sirius XM’s The Joint is giving a fan the opportunity to attend the intimate and exclusive performance. Those who are interested should visit http://www.siriusxm.com/thejoint for a chance to win. In between appearances the group will take over the airwaves with interviews on radio stations such as Caribbean Fever 107.5FM, LinkUp 93.5FM, Irie Jam 93.5FM, Road Block Radio, WRSU 88.7FM, WBAI 99.5FM, WUSB 90.1FM and Royal Radio.
Then on Tuesday, April 5, 2011 at Highline Ballroom located at 431 West 16th Street, New York, Third World will premiere the album and perform live with special guest, Donahue Jarrett and Tessanne Chin, who is featured on the album (Commercial). Sponsored by VP Records, Linkup Media, WBLS 107.5FM, JAMPACT, UWIAA New York Chapter and Middle Passage Commission Corp and Unchained Forever Inc., the event will be hosted by Pat McKay of Sirius XM Radio and Dahved Levy of Caribbean Fever WBLS 107.5FM. April 5th will not only be about the album, but also about Third World and their accomplishments as a group. To reward those accomplishments, they will be honored by the UWIAA New York Chapter, JAMPACT and the United Nation’s Middle Passage Commission Corp and Unchained Forever Inc.
To close out the week, the band will conduct a music workshop, hosted by UWIAA New York Chapter, VicRae Inc. and Triple 7 Entertainment, on Thursday, April 7, 2011 from 1:00 pm – 3:00 pm at Medgar Evers College in Brooklyn, New York.